• All you need to know about EVRYTHNG in 77 seconds.

    An animated guide to what we do and how we do it.

  • Read the latest analyst report on EVRYTHNG.

    Global tech analysts 451 Research Group publish their 2014 impact report.

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  • Order Dom Pérignon with the push of a connected button.

    Watch a video case study of how the EVRYTHNG Engine powers a modern luxury hotel experience.

  • Read how product packaging connects to the Web.

    Download our feature in Labels & Labeling Yearbook 2014

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  • Download our whitepaper on Product Relationship Management™

    Read about how brands can connect directly with customers through products.

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  • Read Frost & Sullivan's New Product Innovation Award for EVRYTHNG

    Global technology analysts Frost & Sullivan release their award report.

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  • Download our whitepaper on Active Digital Identities™.

    Learn about the industrial technology that puts objects on the Web.

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Products Diagram

Our Applications

EVRYTHNG provides a range of managed applications to help make products smart. This opens up consumer engagement opportunities and makes operations smarter at different stages in the lifecycle of how products are made, sold and used.

Personalization

YOURTHNG

Differentiate products by letting customers personalize them with unique user-generated digital content, including personal gift messages attached to products.

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Loyalty

REWARDTHNG

Reward customers for product interaction or purchase and deliver coupons, content and one-to-one benefits that create greater brand loyalty.

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Sales

SOCIALTHNG

Make each physical product into a 'virtual object', which customers can share in social event streams to drive new sales.

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Tracking

TRACKTHNG

Access real-time analytics about where and how products are made, sold and used, and make product supply and support processes smart.

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The EVRYTHNG Engine

The technology at the heart of making products smart is the EVRYTHNG Engine, which makes it easy to connect any product or other object to the Web by giving it its own Active Digital Identity™ profile, with rich APIs, secure access, and a persistent online presence. Learn More

What we're saying

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