EVRYTHNG

How do you fact check a product - Perraine Bradley + Jonathan Worthington
Industry Perspectives

How do you “fact-check” a product?

We live in a world now where authenticity has never been more important. But it’s also harder and harder to identify. For example, over the past 100 years the media experienced a similar evolution. The way stories are identified and sourced. The format of the content produced. The way in which content is  distributed. Yet,

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digital-product-lifecycle
Archive

Infographic: Today’s products are being #BornDigital. Are yours?

HOME Everyday items such as a bottle of wine, a T-shirt or a box of cereal can be enhanced with web connectivity and a digital identity, making them smart, trackable and interactive. Digitized products create new data streams at every point along the supply chain from manufacturing to post-purchase customer experiences. The rise of smart

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The R Collective, EVRYTHNG & Avery Dennison launch digital sustainability initiative for the apparel industry
Press Releases

The R Collective, EVRYTHNG & Avery Dennison Launch Digital Sustainability Initiative for the Apparel Industry

EVRYTHNG and Avery Dennison Join Forces with The R Collective, supported by Levi’s®, to Digitize Upcycled Denim Reimagined Collection NEW YORK, LONDON & HONG KONG, MAY 5, 2020 — EVRYTHNG, the Product Cloud providing digital identities for the world’s consumer products, and Avery Dennison (NYSE: AVY), leader in intelligent label solutions that bridge the physical

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Niall Murphy, CEO & Co-founder, earthday2020
Partner & Ecosystem

#EarthDay2020 — A Day to Make Radical Change Sustainable

There’s a certain irony to the fact that it’s taken a global pandemic for us to see the largest decline in carbon emissions on a per capita basis since World War Two.1 With much of the world’s air traffic grounded, factories closed, freeways empty, people confined to their homes, we’ve all been given a crash

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Niall Murphy, CEO & Co-founder, A message about coid-19
Customers & Partners

EVRYTHNG COVID-19 Message to Partners (March 2020)

Dear Customers & Partners, As we are all aware the COVID-19 situation is now rapidly escalating in Europe and North America, and anticipated to escalate in the coming weeks in Latin America and Africa. Thankfully the situation in China is improving rapidly. I hope your families are safe and well. While EVRYTHNG – like every

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DOMINIQUE GUINARD - GS1 Digital Link 1.1
Partner & Ecosystem

GS1 Digital Link 1.1: Helping Brands Maximize the Power of Real-time Product Data for Direct-to-Consumer Engagement

Product Digitization and the Release of GS1 Digital Link 1.1 Signals a New Era for the Consumer Products Industry   A new digital ecosystem is transforming the way consumer product brands and their customers interact. At the heart of this ecosystem is the newly released GS1 Digital Link 1.1 global standard that upgrades the ubiquitous

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GS1 Digital Link 1.1
Press Releases

Consumer Products Industry Embraces Global Barcode Upgrade and Product Digitization to Deliver Direct-to-Consumer Experiences at Scale

EVRYTHNG Announces Support for GS1 Digital Link 1.1 Standard Helping Brands Deliver On Consumer Expectations for Transparency, Authenticity and Personalized Consumer Experiences   NEW YORK & LONDON, February 19, 2020 — EVRYTHNG, the Product Cloud providing digital identities for the world’s consumer products, today announced its support for GS1 Digital Link 1.1 also released today.

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Niall Murphy, CEO & Co-founder, 2020 vision
Industry

Reflections on NRF’s 2020 Vision: Finding Experience in the Data

We’re officially a month into 2020 and the new decade is well underway. NRF 2020 at Javits Center in New York last month provided a double-espresso-in-the-morning style kick-off for the new year. So much so, it is worth reflecting back as it jolted our eyes open and set the stage for what’s to come. To

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Digital Product Code Scan
Customers & Use Cases

Ralph Lauren Leads the Digital Transformation of its Industry

Achieves business agility and customer experience innovation through full product digitization — Highlighted by the World Economic Forum for best practices   Last week Ralph Lauren revealed its partnership with EVRYTHNG. Working together, the global fashion and apparel leader is connecting its full product portfolio to the web — assigning each product item a unique

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Shoes in rack
Product & Technology

GS1 Blog Series: Using GDSN and EPCIS with EVRYTHNG

You’ve made it through to the final post in our blog series on GS1 identifiers and the EVRYTHNG platform… congratulations! (For a recap on what we covered so far, take a look at GS1 in a nutshell,  Why web-enable GS1 Identifiers  and  EVRYTHNG and SmartSearch.) In this post we’ll look at the “share” standards developed by GS1. Specifically

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