Founded in New York City in 2005, Rebecca Minkoff is a global fashion brand with a wide range of apparel, handbags, footwear, jewelry and accessories. They chose EVRYTHNG to deliver the next generation of consumer engagement, turning their handbags into a new owned media channel.


“By bringing always-on smart features to these bags, we’re opening doors to a world of amazing hand-picked experiences we think our consumers will love.”

Uri Minkoff

Co-founder and CEO, Rebecca Minkoff

Uri Minoff

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Learn more about how Rebecca Minkoff partnered with EVRYTHNG to gain visibility into their handbags once they entered the supply-chain. Fill out this form to download the full case study.

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