CASE STUDY
CARREFOUR

Carrefour, a globally recognized supermarket chain operating more than 12,000 stores in 30 countries worldwide, is committed to reducing the environmental impact of the products its stores sell and to promoting and defending sustainable development in all of its activities. With this in mind they set out to launch an innovative recycling program.

As part of our commitment to the environment we launched Reciclaya in collaboration with EVRYTHNG and Recycl3R. Our customers can now very quickly and simply determine how to recycle the products they’ve purchased by scanning the code on their receipt.

Maria Quintin
Director of Corporate Social Responsibility and Environment, Carrefour Spain

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